Are you thinking of selling your property in Montreal or Laval? Selling a house, a condo or a plex is one of the most important financial decisions of your life — and in a market like Montreal’s, preparation and the right asking price make all the difference.
Groupe Giuseppe Cartolano Inc., an agency affiliated with Groupe Sutton Synergie inc. and based in Saint-Léonard, guides sellers from the first evaluation to the signing at the notary. Our approach is straightforward: a fair price built on real data from your area, a presentation that shows your property at its best, and a broker who answers the phone and keeps you informed at every step.
First step, free and with no obligation: request your free home evaluation → estimation.properties · 514-360-6666
The selling process, step by step
1. Evaluating your property
Everything starts with a fair value. We analyze recent comparable sales in your neighbourhood — same property type, same area, same period — along with your home’s condition, renovations and particular features. In Montreal, a plex in Rosemont is not valued like a condo in Saint-Léonard or a single-family home in Rivière-des-Prairies: the analysis has to be local. You receive a documented value range and a recommended list price, with no obligation on your part.
2. Pricing strategy
A price that is too high makes a listing sit and often ends up costing more than a fair price from the start; a price that is too low leaves money on the table. We explain the reasoning behind the recommended price — the comparables used, the state of the market in your borough and the type of buyers we are targeting — so the final decision is yours, made with full information.
3. Preparing the property
Before the photos, we advise you on what is worth doing — and what is not. Decluttering, small repairs, paint touch-ups: the goal is a real return on every dollar spent, not a full renovation. We also help you gather the documents buyers and their notary will ask for: the certificate of location, the seller’s declaration, renovation invoices, current leases for a plex, and co-ownership documents for a condo.
4. Marketing your home
Your property is presented with professional photography and a description that sells the neighbourhood as much as the house. The listing is published on Centris and shared with our network of buyers and brokers. For a plex or income property, we lead with the numbers investors care about: income, expenses and the area’s potential.
5. Showings and offers
We coordinate showings, collect buyer feedback and pass it on to you. Every promise to purchase you receive is presented and explained in detail: price, conditions (inspection, financing, sale of another property), deadlines and the proposed occupancy date. If there are several offers, we help you compare more than the price — the strength of the financing and the conditions matter just as much.
6. Negotiation and acceptance
We negotiate on your behalf to defend your price and your conditions. Once a promise to purchase is accepted, we track the timeline closely: the lifting of inspection and financing conditions, documents to provide, and communication with the buyer’s broker.
7. Inspection and conditions
A pre-purchase inspection is a normal step in Québec. If issues are raised, we advise you on how to respond — repair, adjust, or hold your position — always keeping your goal in view: selling, at the best price and on your timeline.
8. At the notary
In Québec, the sale is completed at the notary chosen by the buyer (unless otherwise agreed). The notary checks the titles, prepares the deed of sale and sees to the repayment of your mortgage if there is one. We stay with you through the signing and the handover of the keys, and we make sure nothing is missing from the file.
Why sell with Groupe Giuseppe Cartolano Inc.
- A team of 9 brokers based in Saint-Léonard, selling across Montreal and in Laval — you are never left without an answer because “your” broker is busy.
- On-the-ground knowledge of Montreal’s east and north boroughs — Saint-Léonard, Anjou, Rosemont–La Petite-Patrie, Villeray, Montréal-Nord, Rivière-des-Prairies–Pointe-aux-Trembles — and of the Laval areas we serve.
- Real expertise in plexes and income properties, in addition to houses and condos: we know how to speak to investors as well as to families.
- Bilingual service, in French and English, from the first call to the signing.
- Direct communication: you know where your file stands, what visitors thought and what comes next — without having to chase the information.
What your free evaluation includes
Free home evaluation within 48 hours.
- An analysis of recent comparable sales in your area
- A realistic value range for your property in the current market
- A recommended list price, with the reasoning behind it
- Targeted preparation advice: what would add value, and what is not worth doing
- An overview of the steps, timelines and costs to expect for your sale
- No fees, no obligation — whether to sell, and with whom, is your decision
Request your free evaluation → estimation.properties · or call us at 514-360-6666.
Frequently asked questions — selling in Montreal
How long does it take to sell a house in Montreal?
It depends on the area, the property type and the asking price. A well-prepared property listed at a price consistent with recent sales in its neighbourhood generally draws showings within the first weeks. The total timeline, from listing to signing at the notary, also includes the time needed to lift conditions and set the deed date. At your evaluation, we give you a realistic schedule for your situation.
How much does it cost to sell with a real estate broker in Québec?
The brokerage fee is set out in the brokerage contract signed before the listing goes live; it is negotiated and written down in black and white — you know exactly what it costs before you start. Usually added to that: an up-to-date certificate of location if one must be redone, and any prepayment charge on your mortgage if one applies. We detail all of these amounts for you at the evaluation.
Should I renovate before selling?
Rarely anything major. The work that pays off is usually simple: fix what is broken, refresh the paint, declutter and deep-clean. A fully redone kitchen or bathroom rarely recovers its full cost on resale. We tell you frankly, room by room, what is worth doing in your case.
What is the seller’s declaration, and do I have to complete it?
The seller’s declaration is a form describing what you know about your property’s condition: past water infiltration, work carried out, known issues. It is part of the documents expected in the great majority of Québec transactions, and it protects the seller as much as the buyer by putting everything on the table from the start. We help you complete it carefully.
I am selling a plex: is it different?
Yes, in several ways: buyers are often investors who will analyze your income and expenses, current leases are part of the file, and notice periods for tenants can affect the occupancy date. A successful plex listing presents clear, verifiable numbers from the start. It is a type of sale we handle regularly — tell us about your building at the evaluation.
Ready to find out what your property is worth?
Request your free home evaluation today → estimation.properties
Or speak directly with our team: 514-360-6666
Groupe Giuseppe Cartolano Inc. · 6401 Jean-Talon Blvd. E, Montreal, QC H1S 3E7
Selling in your neighbourhood
The same selling process applies everywhere in Montreal, but the price, the buyers and the timing are local. That is why we write a dedicated guide for each borough we serve. If you are selling in the east end, start with our guides to buying or selling in Saint-Léonard, home to our office at 6401 Jean-Talon E, and buying or selling in Anjou — then request your free home evaluation and we will price your home from real sales in your own neighbourhood.